nameCRUNCHING: naming made easier

At clearcloud our approach to generating name ideas is unique. We have developed a proven process and methodology that we call nameCRUNCHING.

We will use this strategic naming methodology to provide you with a solid list of name candidates for your product, service or system. If you prefer, we can lead and facilitate creative name idea-generation workshops with your team or through interviews, primary and secondary research and using our exclusive name-generating techniques. We will independently or with your team to develop a shortlist of solid names that meet your objectives and help differentiate your product or other offering.

Our naming process, nameCRUNCHING, is fast, fun and productive. We also offer assistance in domain research, registration, acquisition and negotiation.

Our cost-effective naming service is best in class in business. At clearcloud we’ve named companies, business units, products, services and systems. Our nameCRUNCHING process and methodology is smarter, better and faster. It’s a proven rapid-fire development system for product naming. We know it takes more than brainstorming, more than out of the box thinking and higher than a 30,000 foot view to come up with the best name.

What Makes A Good Name? What should you look for?

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  • Memorability and Recall
  • Cadence and Rhythm
  • Differentiates; is Distinctive
  • Domain and Search Friendly
  • Relevance and Recognition
  • Adaptable and Expandable
  • Timeless and Age Worthy
  • Visual and Graphical Interest

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Don’t take naming your next product, service or company lightly.
Consider engaging the team at clearcloud and let our nameCRUNCHING naming process get you the best name fast. We guarantee satisfaction.

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clearBRANDING & messaging workshop

Our exclusive clearBRANDING process is a fast-track system designed to identify the most important and relevant customer-focused benefits and differentiators of your company, product or service.

In just one half-day interactive workshops with your entire team or through a series of workshops, one-on-one interviews, meetings and research, together we design and build a solid messaging platform that will increase the performance of your sales, marketing, support and administrative teams while giving them the tools to perform with clarity, consistency and purpose.

Our clearBRANDING workshops are fun, productive and are designed to produce near real-time results. Here’s how we do it:

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  • Provide a real-world, real-time process for strategic branding that can be developed and implemented quickly and effectively
  • Present a quick review core strategic marketing concepts that help build brand identity, increase brand awareness and contribute to brand equity.
  • Create a forum for champions to look at their products and services from the perspective of current and prospective customers
  • Develop a strategy for leveraging competitive advantages and to clarify these differentiators in the minds of customers
  • Produce an effective summary Brand Message Platform and Manifesto that can be used as the foundation for all brand communications to customers, employees, vendors, partners, investors and the media
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    Tighten up your messaging, improve brand value, differentiate from the competition. schedule a clearBRANDING workshop and engage, enhance and improve your business

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    website clinics & audits

    Your website and blog can be better. What should you do? Are you taking advantage of the latest web technology? Social media integration? Are visitors staying and converting?

    The clearcloud website audit or blog analysis is simply an overall assessment of your website based on five critical benchmarks: content, information architecture and design, user experience, performance, social media and findability and SEO. Our site audit will give you options to consider for enhancing your site including varying those that are very simple to implement, to content and technology considerations and more long-term design, platform and functionality enhancements.

    A clearcloud website audit provides you with multiple classes of recommendations

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    • complete site assessment
    • technology and performance
    • content and communications
    • architecture and design
    • user experience
    • social media integration
    • search engine optimization

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    Why not schedule a comprehensive website clinic for your business. Find out what steps you can take to a higher-performing and more up-to-date website.

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